I spend my days dissecting go-to-market strategies for B2B SaaS companies. It’s become second nature to analyze how products position themselves, acquire customers, and scale revenue. So when I stumbled across Deptho.ai while researching AI visual tools for a client project, my marketer brain immediately went into audit mode. Here’s what caught my attention: an…
Month: July 2025
Growth Audit: How I’d Scale This AI Travel Tool From Zero to Hero
As a B2B marketer who’s spent the last decade helping SaaS companies crack their growth codes, I have a habit that drives my friends crazy: I can’t stop analyzing products. Last week, while researching travel tools for a client project, I stumbled across an AI-driven platform that made me stop scrolling and start strategizing. LuggageRate…
The LinkedIn Poll Hack: How to Use Engagement to Attract Clients Without Selling
Ever wonder why your LinkedIn posts aren’t generating the engagement you hoped for? It’s time to break the mold. Many marketers mistakenly believe that straightforward selling is the best way to attract clients, but they’re leaving a powerful tool untapped: LinkedIn Polls. Polls can ignite engagement and yield actionable insights—all without pushing a sales agenda….
The Cold Outreach Strategy That Landed Me 80% Response Rates (And Why You Should Ditch Templates)
Imagine sending out a cold outreach email and actually getting a response. Not just a reply that says “Thanks, but no thanks,” but an enthusiastic response that opens the door to a real conversation. It sounds impossible, right? But what if I told you that a personalized, strategic approach can result in an incredible 80%…
Growth Audit: How I’d Scale This AI Wedding Toast Tool (Mini GTM Strategy)
I stumbled across an AI tool that does something oddly specific: it writes wedding speeches in under a minute. While scrolling through Product Hunt last week, AI Wedding Toast caught my attention—not because I’m planning a wedding, but because it represents something fascinating about niche SaaS positioning that most growth content completely misses. Here’s the…
Why Gamified Health Education Is the Marketing Gold Mine Every Health Tech Startup Should Pursue
I spend my days analyzing SaaS marketing strategies, but rarely do I stop scrolling when I see a health tech startup’s campaign. Most follow the same playbook: sterile white interfaces, clinical terminology, and promises of “better health outcomes.” But when I stumbled across a platform that turned blood test results into an RPG-style quest system,…
How I’d Scale an AI Resume Platform: 7 Marketing Strategies for CraftedCV.io
Last week, while researching emerging SaaS tools for a client project, I stumbled across something that made me stop scrolling: an AI-powered resume platform called CraftedCV.io that promises to automate the entire resume optimization process. As someone who’s spent the last decade scaling SaaS companies, I couldn’t help but analyze this discovery through my marketer’s…
7 Growth Marketing Strategies This Directory Automation SaaS Should Implement (A Marketer’s Analysis)
As someone who’s helped dozens of SaaS companies scale from startup to multi-million dollar valuations, I’m always on the lookout for innovative products that solve real pain points. Recently, I stumbled across a directory submission automation tool that immediately caught my attention – not just for what it does, but for the untapped marketing potential…
The Unconventional LinkedIn DM Strategy That Got Me 500 Leads in One Month
Are you tired of sending countless LinkedIn DMs and never getting a response? It’s frustrating, I know. You’re investing time, energy, and creativity into outreach, only to see crickets in return. But what if I told you there’s a way to flip the script and generate 500 leads in a single month? Let’s dive into…
How I’d Scale This Innovative AI Platform to 10K Users in 6 Months
I spend my days analyzing promising SaaS startups, diving deep into their positioning, pricing models, and growth potential. After fifteen years in marketing and scaling three different platforms past the million-dollar mark, I’ve developed a keen eye for what separates the winners from the also-rans in the competitive SaaS landscape. But last week, something stopped…